Decta processing center identity
A leading provider of end-to-end solutions for payment processing, acquiring and card issuing services.
We developed a name, a logotype, brand identity and the company's website from scratch.
The logotype came out very versatile and easy to use. It can also be displayed on any medium, regardless of production method.
Our main inspiration making the logotype has been a monospaced font, which is used on credit cards. The idea has formed the concept. Each letter in the logotype is handmade and has no similar typeface among other font designs.
A bright palette of colors and an overall style atmosphere are inherited from the accent element - credit card hologram.
The brand is based on two colors — Decta Blue and Decta Dark. For the services offered, additional color schemes were developed.
For marketing materials design purposes, two types of patterns have also been developed, their use depends on the color scheme of the product.